Instagram Marketing: It’s estimated that about 10 billion Instagram Stories are consumed by users each day.
There’s never been a time in history when so many people have had so much to share of such little value. Everybody’s famous. Everyone is getting a glimpse of what it’s like to have an audience and it’s more addictive than opium. Welcome to Instagram Stories and Instagram Marketing.
Document everything I the new rule! And I mean absolutely everything. And then share it with the world. Our personal lives have become art projects. Old school entrepreneurs are doing it grudgingly until they quantify the result of their effort . People are living vicariously through everyone else and then trying to emulate their lives in their micro-worlds.
“There’s never been a time in history when so many people have had so much to share of such little value”
Millionaires are getting younger and younger. Why? Because they don’t bitch about social media. They just do it. They’re born with a phone in their hands and a Lumee spotlight in their face. There are 9 year olds who make more money in a month than generations of families put together.
If you run a business, there is no other way to advertise. Social media is driving sales like nothing ever before. More than television. More than radio ever could. At this point, companies that pay thousands to advertise in magazines (do they even still sell those?) seem totally archaic. For a fraction of the cost of a magazine ad, you can put your product or services in front of millions of viewers 20 times a day on Facebook and Instagram.
Social media marketing is powerful, works, and we aren’t going backwards. If you’ve taken some sort of high road paved with a more enlightened version of life and purpose, namaste to you my friend – B2C is not for you.
Tanya Ganian is the founder of Ganian Media, a creative agency dedicated to garnering attention and creating brand awareness through online presence and customer interaction. For inquiries, email us at email@example.com